4 research outputs found

    Website evaluation measures, website credibility and user engagement for municipal website

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    This paper attempts to explore website evaluation measures specifically for information driven website such Municipal electronic government website toward website credibility and user engagement. Despite overwhelming of information source in online environment, the role of government website as a prominent government information provider becomes less preferred. Even, rapid development and continuous assessment been done by the government bodies to enhance and make utilize their website by the users, issues such usability problem, low popularity ranking and less user engagement still been reported. Therefore, the first part of this article reviews on existing assessment measures for websites done by scholars and also by practitioners. Then, in the second part of this article presents some finding on self evaluation of ten municipal website around Klang valley, Malaysia in term of popularity ranking and user engagement measure (bounce rate, Daily Pageviews per Visitor, and Daily Time on Site). Through related literatures reviewed, less study done previously includes overall or multiple measures for evaluation of information driven website. Estimation result of popularity ranking and user engagement percentage among municipal website also shows that there is still need some improvement to make the gateway of Malaysia electronic government become more favorable and engaging

    The moderating effects of perceived ease of use and perceived usefulness on e-service quality, value and satisfaction

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    E-service markets have been growing rapidly over the past several years on airline website, and e-commerce and e-service marketing activities have attracted a great deal of attention as mean of increasing customers perception of online shopping activities, since they reduce the waiting time incurred by of line shopping transactions. Electronic service quality (e-SQ) plays an important role for any business that involved with online transaction to attract customers. With improving e-SQ it will improve and create service satisfaction and increase customers’ perceived service value. Customers’ assessment of website quality and e-service quality usually based on their actual experience of interacting with the site as well as post interaction service with core service quality, therefore it is important to determine dimensions of e-SQ in order to meet customer needs in internet environment. The present study addressed dimensions of e-SQ in the low cost carrier airline context and their relationship with the customer perceived satisfaction and customers perceived service value. Furthermore the moderating effect of perceived ease of use and perceived usefulness on the relationship between e-SQ, perceived service value and perceived service satisfaction was also examined. The quantitative research paradigm and a convenient sampling procedure were employed to distribute questionnaire among Airasia customers (International ticket holders) in Sepang, Malaysia. The results indicated that e-SQ dimensions: Customization, Site privacy and aesthetic, Efficiency, System availability and Fulfilment constitute e-SQ for low cost carrier airline. Furthermore the result also illustrate that perceived ease of use and perceived usefulness, which are the factors of the technology acceptance perspective, positively moderate the relationship between e-service quality, perceived service value and perceived service satisfaction

    Electronic service quality of Malaysia airline industry (low cost carrier)

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    This research was perform to examine the dimension electronic service quality of Malaysia airline industries (low cost carrier) and the impact on customers perceived service satisfaction. This research employed convenience sa mpling procedure and questionnaire as method to gain data, 392 completed questionnaires w ere gathered from Malaysia airline industries (low cost carrier) website users. The Co nfirmatory Factor Analysis performed and indicated that five dimensions such as fulfilment, system availability, efficiency, site privacy and aesthetic and customizations were applicable to measure Malaysia airline industries (low cost carrier) e-SQ. The regression analysis pe rformed showed that e-SQ dimension- fulfilment, system availability, efficiency, site p rivacy and aesthetic and customizations have a significant positive relationship exist between e -SQ dimension and perceived service satisfaction in the Malaysia airline industries (lo w cost carrier) website user. Future research recommendations to discuss on impact dimen sion of e-SQ regarding to recovery issue such as compensation, responsiveness and cont act on customers perceived satisfaction in Malaysia airline industries (low cost carrier)

    Tinjauan Terhadap Profil Personaliti Pensyarah Universiti Penyelidikan

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    Personaliti individu banyak dikaitkan dengan keperibadian dan perwatakan individu. Ia menentukan kualiti individu tersebut. Justeru, Kajian ini bertujuan untuk meninjau profil tret personaliti pensyarah yang berada di universiti penyelidikan. Kajian ini adalah berdasarkan kepada Teori Tret Personaliti Big Five. Kajian ini merupakan kajian kuantitatif menggunakan reka bentuk deskriptif melibatkan seramai 645 orang pensyarah yang dipilih melalui kaedah persampelan rawak mudah. Hasil kajian mendapati bahawa pola personaliti Agreeableness mencatat skor min tertinggi bagi pensyarah iaitu sebanyak 2.94 dan sisihan piawainya 0.30. diikuti oleh pola personaliti Conscientiousness (min = 2.93), Extraversion (min = 2.91), Openness (min = 2.89) dan Neuroticism dengan catatan nilai (min = 1.07). Kajian ini amatlah signifikan dalam mengenal pasti profil tret personaliti pensyarah. Hal ini kerana ia dapat mempengaruhi kelancaran dan keberkesanan sesi pengajaran dan pembelajaran yang akan dilalui oleh para pelajar. Justeru, kajian ini dapat memberikan gambaran kepada pihak universiti dan Kementerian Pengajian Tinggi dalam mengatur apa jua strategi untuk menambah kualiti diri dalam setiap pensyarah sebagai usaha melahirkan para graduan yang berkualiti
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